Congratulations to the media relations/promotion people at Lurie Children’s Hospital for the over-the-top coverage of its recent move and even now in back-to-business stories.
Those things don’t just happen. Lots of work goes into it, from influence of influential board members, who may be directors on various media boards, down to release writers and arrangers.
Over the top, I fear, however. How much Lurie is too much? Just asking.
Blithe Spirit 